Ford CEO Jim Farley poses for a photo at the launch of the all-new electric Ford F-150 Lightning pickup truck at the Ford Rouge Electric Vehicle Center on April 26, 2022 in Dearborn, Michigan | Photo by Bill Pugliano/Getty Images
Ford CEO Jim Farley took a swipe at Tesla CEO Elon Musk Wednesday while announcing a major investment in solar energy. The comment was intended to draw a comparison between Tesla’s long-delayed Cybertruck and Ford’s plug-in pickup, the F-150 Lightning.
Farley was speaking at a Ford plant in Michigan to announce a deal with DTE Energy that both companies billed as the “largest renewable energy purchase from a utility in US history.” But after touting the company’s move to more sustainable sources, he made a quick jab at his main rival in the EV space, whom he has praised in the past for helping spur the industry toward electric vehicles.
“We’re really on a mission at Ford to lead an electric and digital revolution for many, not few,”...
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