SOCCER: JUL 23 Manchester City v Bayern Munich

The Connected Scarf aims to track fans’ emotional response to matches. | Photo by Joe Robbins/Icon Sportswire via Getty Images

The sports world has generally embraced wearable technology with open arms — though it’s usually for the athletes themselves. However, English soccer club Manchester City is hoping to keep track of its fans’ biometrics, too. The club has partnered with Cisco to create a connected scarf embedded with a biosensor to “get a better understanding of the emotion at the heart of the world’s beautiful game.”

The Connected Scarf features an EmotiBit sensor that basically sits on a fan’s neck. According to Manchester City’s product site, it includes a PPG sensor, accelerometer, temperature sensor, and an electrodermal activity (EDA) sensor. All of these are typical sensors you’d find in a fitness tracker, and the EDA sensor was one of the marquee...

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